Layup
You stay on your flow
You know where you are in the call and what comes next, so you stop skipping steps when the conversation runs off with you.
You start pitching before you have asked about the problem, and Layup tells you to go back one step.
A sales coach on every call
A pro sales coach, on the call with you.
Layup listens to your call and keeps you on the path you planned, the way a top closer sitting beside you would. It remembers the details for you, nudges you back when the call drifts, and the buyer never knows.
It listens to the call, remembers the details for you, and hands you the next line. The buyer never knows.
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Download for Mac
Apple Silicon and Intel. Requires macOS 14 or later. Invite-only for now.
On the call
Run the call you planned, even when it goes sideways.
Every rep walks in with a plan and loses it ten minutes in: the buyer rambles, an objection lands, a pain point slips by. Layup keeps the plan in view and tells you how to get back to it.
You never lose a pain point
Every problem the buyer mentions is remembered for you, in their words, so you can bring it back at the moment it matters instead of hoping you wrote it down.
He mentioned no-shows twice and you moved on. Layup points you back to it before you pitch.
You get it back on track
An objection, a stall, a buyer who asks what happens next: Layup reads the moment and hands you one line to say, so you answer the call that is actually happening.
"Just send me something" is a stall. Layup calls it, and gives you the line that books Thursday instead.
After the call
Stop chasing deals that were never real.
After every call you know whether this one closes and what it would take: the buyer told you they need it, what it is worth, that they can sign, and when. If one of those is missing, you know exactly what to go back for.
Your coach grades the call, shows you the moment that decided it, and gives you the line for next time.
74of 100
You got his number and put the price next to it. The call ended on "send me something", and that cost you the plan.
Qualified prospect
- PassShould I buy?
Yeah, the text-back is the thing. That's the calls I miss in the truck.
- PassIs it worth it?
Five, maybe six a week I don't get back to. Eight hundred a job, give or take.
- PassWho can buy?
It's my call. It's my name on the truck.
- FailWhen will I buy?
Send me something and I'll look at it this weekend.
What worked
- You went back to the no-shows at 06:40 and he opened up about his schedule.
- You played his problems back at 09:10 in his words, and he said "yeah, that's about it".
What to improve
- "Send me something" was an objection. Offer Thursday 10am, not a PDF.
- 68 seconds on the review engine after he had already said yes to it.
Sam, owner of a two-truck plumbing shopPractice call, Standard difficulty
- SamLook, I get three of these calls a week. What's different about yours?
- YouFair. Before I answer that, what happens today when a call comes in while you're under a sink?
- SamIt goes to voicemail. Most of them don't leave one.
DifficultyStandard
Sam has real problems and real numbers but will not volunteer them. Earn each one.
Practice
Win the hard call before you take it.
Ten minutes before the 3pm, you have already been told "just email me" by someone who sounds like the owner you are about to call. You found the line that got past it.
Rehearse against a prospect who sounds like the owner you are about to call, as easy or as hard as you want.
More about practiceInvite-only
Put a coach on your next call.
Layup is open to a small group right now. Tell us what you sell and where you take calls, and if it fits we will send an invite and a download link.
Your calls stay yours. Nothing is recorded. Privacy summary.
Layup for Mac
Apple Silicon and Intel. Requires macOS 14 or later. A DMG, about 120 MB.
Download for Mac
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We read every request. If Layup fits what you sell, you will hear from us with an invite and a download link.